2014

3 Lessons in Branding

Branding… It is important in business because branding create perception. Our brain work with association. Whatever our brain associate, it will tend to make generalization. Branding is important for organization, product and personal as well. But why we need branding? 1. Visibility is more important than ability Last week I attended an exhibition, MAHA 2014. Large …

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Di Sini Lahirnya Sebuah Cinta

Syukur kehadirat Allh swt kerana memberi keizinan kepada aku untuk dilahirkan di Malaysia, bumi bertuah. Bumi yang tidak ada di mana-mana tempat didunia. Warisan yang unik, berbilang bangsa dan bangsa yang saling hormat menghormati. Lahirnya aku dibumi ini dalam keadaan yang aman dan tiada lagi pertumpahan darah. Aku anak merdeka! Lebih 30 tahun aku menyambut …

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Innovation in Organizations

Typically in a start-up company, the level of innovation is very high. The founder have the vision of doing something different and they did things differently. However, when the company grew bigger, when the company became stable, most of the time they started to innovate less. It is the entrepreneurship spirit in a start-up is …

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The Power of Networking

Tele-copier machine In 1970’s, salesmen have a problem to sell the new invention for corporate communication devices. They just invented a machine called tele-copier. Tele-copier is a machine that combine two devices into one, which are telephone and a photocopier machine. When salesman approached potential clients, client will ask who else do have this thing? …

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Programming Minda

Semasa saya pulang daripada surau semalam selepas selesai mengerjakan solat Maghrib, terdapat sekumpulan anak-anak muda dihadapan pintu gate surau bermain-main. Saya terdengar dengan jelas, salah seorang daripada mereka berteriak “Akulah penyelamat bumi!” Mendengar kata-kata tersebut, saya terfikir mungkin anak-anak muda ini terpengaruh dengan rancangan televisyen, mungkin Boboiboy atau rancangan alih bahasa. Beberapa detik selepas itu, …

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